Online advertising continues to evolve as our society tends to embrace engaging, helpful, and interesting online content. Gone are the days that a flood of advertisements and blinking banner ads were effective at catching the attention of your target audience; today, people want content that is more personalized, and speaks to directly to them.
If you manage or contribute to one or more business blogs, and feel confident that your content is relevant and high in quality, you may feel frustrated upon learning that your content isn’t exactly attracting the masses.
If you’re a marketer whose target audience is made up of millennials, you may be able to learn a few effective marketing lessons from Twitch.
Creating shareable content is an ideal way to improve engagement rates and boost incoming site traffic and conversions. Here are five ways to create the best possible shareable content for your business.